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Turnitin's Mission

We are a diverse, passionate group of people who have served the global education community since 1998. Our technology promotes honesty, consistency, and fairness across all areas of education and academic research.

Our mission

To ensure the integrity of global education and research.

What we stand for

Customer Centric

Our mission is focused on improving learning outcomes; we do this by putting educators and learners at the center of everything we do.

Action & Ownership

We have a bias for action. We act like owners. We are willing to change even when it’s hard.

Passion for Learning

We are committed to our own learning and growth internally. And we support education and learning around the globe.

Integrity

Integrity is the heartbeat of Turnitin—it is the core of our products, the way we treat each other, and how we work with our customers and vendors.

One Team

We strive to break down silos, collaborate effectively, and celebrate each others' successes.

Global Mindset

We consider different perspectives and celebrate diversity. We are one team. The work we do has an impact on the world.

A legacy of serving the education community through innovation

2023

Turnitin launches AI writing detection capabilities in Turnitin Feedback Studio (TFS), TFS with Originality, Turnitin Originality, Turnitin Similarity, Simcheck, Originality Check and Originality Check+.

2021

Turnitin acquires ProctorExam, a global leader in proctoring technology; Gradehub, adding to our growing assessment capabilities; and Ouriginal, to help institutions promote academic integrity globally.

2020

Turnitin acquires ExamSoft, expanding its portfolio to include a robust assessment platform serving education, certification, and licensure programs.

2019

Turnitin joins the Advance family of companies, a long-term home for enhancing our core products and investing in emerging technologies.

2018

Turnitin acquires Gradescope, broadening its offerings to deliver high-quality, consistent assessment across all assignment types and subject areas.

2016

Feedback Studio launches. This tool combines best-in-class similarity checking with formative feedback and grading tools to support student writing.

2014

Turnitin invests in machine intelligence technology, and with the acquisition of Lightside Labs expands its time-saving features to include direct-to-student feedback.

2010

Responding to the educational community’s need for streamlined tools, Turnitin designs similarity checking, online grading, and peer review into a single service.

2007

CrossRef begins an exclusive partnership with Turnitin to develop its unparalleled scholarly content database for similarity checking.

2000

Turnitin.com introduces and launches similarity checking, leveraging database pattern-matching technology developed from the Berkeley students’ doctoral research.